January/February 2007
Price is just part of the package
First 100 Words:
TRADE TALK Price Is Just Part of the Package Contractors speak out PDB: Why are you pushing deck sales? Mantoni: To be honest, because I like building them. There's more chance to be a craftsman than in some of the other work I do, like siding. PDB: What's your market like? Mantoni: Saturated. Most of my work is in Bristol. It's a pretty big blue-collar town, and the homeowners tend to be price conscious. A couple of hundred dollars difference in price can mean getting or not getting the job. It's a funny place to start a business, but it's
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