That group of young Americans will need a new kind of marketing approach if you're hoping to sell them a new deck or patio. Forbes contributor Jayson DeMers says 84% of this demographic group trusts neither conventional advertising nor corporations and brands in general. In order to appeal to these buyers successfully, DeMers suggests you use social-media marketing, make sure your marketing is mobile friendly, and make information on your website accessible very quickly. DeMers offers details on these and other strategies. Read More